The Top 4 Tips
Hire the Right Photographer
- Your headshots are a direct reflection of you; it’s your most important marketing tool.
- The impact of your headshot could mean the difference between getting business or not. And the competition is higher than ever. Hire a professional.
- Does their work leap off the page and appeal to you? Do they speak your language? Consider testimonials, reviews and referrals.
- What is your headshot for? What is the headshot’s purpose? Headshots need to be intentionally purposed. Some styles —wardrobe, lighting, look, expression—may not be suited for your purpose. Consider the types of headshots, including corporate, social, acting, and modeling. Please see this article.
Clothing, Makeup, and Hair
- Start by asking where you want the photos to be seen, and what you want to portray.
- Bring extra changes and maximize your looks by changing tops. bring clothes you are comfortable in. Solids are best.
- Avoid overdoing makeup; go for a clean look. Generally, matte, bold colors are best. Keep eyeliner on the softer side. Consider a professional artist.
- Don’t cut your hair the day before your shoot. Think about what your hairstyle says about you, your image and ultimately your business.
- Men, if you need to shave, don’t too close to your session to avoid irritation.
- Plan, prepare and unwind! Go for coffee, get a pedicure, or do whatever you need to relax before the shoot.
- Give yourself cushion before and after your session. Eat a light meal, drink plenty of water and get a good night’s sleep.
Engage the Camera
- Your headshot is telling a story about your character. If the photographer isn’t clicking, it means they aren’t finding that moment to be important to the story.
- Focus on the performance and emotion behind the picture and leave the freezing of the moment to the photographer.
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